Volume 73/2023

 


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Content

 

SECTION 1. ECONOMY AND OPERATION OF NATIONAL ECONOMY
Verstiak Andrii
Convergence of national environmental and economic policies in the context of environmental and economic growth
Vonberg Tetiana, Dmytruk Serhii, Lavrukhina Iryna
Study of factors influencing the formation of the employer brand
Zvarych Ihor, Zvarych Olena
Economics and management of the national economy the influence of trade and economic relations between the Ukraine and European union on the improvement of the practice of investment planning in the context of the economic development of domestic regions
Seniv Lidiya, Uhryn Maxym
Features of enterprise functioning in crisis conditions

 

SECTION 2. ECONOMY AND ENTERPRISE MANAGEMENT
Andriyiv Nataliia
Information and analytical system for ensuring the economic security of the enterprise
Babachenko Larysa, Verbytska Anna, Lysenko Iryna
Product innovation policy as a component of marketing activities of companies in В2С and В2В markets
Zhovnovach Ruslana, Bessonova Anna
Personnel readiness for changes as a component of the development of the staff potential of the enterprise
Zakharchyn Halyna, Hladun Svitlana
Personnel policy on a worldview-value basis
Klipkova Oksana
Development of remote employment as an objective condition of globalization
Melnyk Vasyl, Steshenko Lesia, Savchenko Iryna
Electronic systems advantages in the hotel and restaurant business
Oshchepkov Oleksandr, Mahdenko Svitlana
Analysis of the impact of the structure of operating expenses on the financial performance of enterprises
Palant Oleksii, Pryimak Vladyslav
Problems of energy supply for modern and future public electric transport in Ukraine
Ponomarenko Ihor, Skubii Olha
Features of digital marketing and artificial intelligence use in the agricultural market
Sakun Hanna, Stankevych Iryna, Yatskevych Inna
Modern approaches to determining the efficiency of marketing investments
Samofatova Viktoriia, Lobotska Ludmila
The ways to increase of inclusive development of small and medium business
Sokolova Liudmyla, Dyuzhev Viktor, Al-Fahor Eskender Suliaman Salty
Scientific-methodical ensuring the assessment of competitive advantages of enterprises on the basis of marketing in risky economic conditions
Solomina Ganna, Rozdobudko Ella
Conceptual organizational model of the functioning of the integrated system of quality management and strategic management at the enterprise
Strilets Viktoriia, Materynko Volodymyr, Sokil Andrii
Intermediary mechanisms for reconfiguring the capabilities of digital platforms to create innovative business models for SMEs
Tymchuk Svitlana
Tour operating innovations in the field of excursion tourism: challenges and prospects
Tsishchyk Roman, Kotys Nataliya
Statistical support of the management system of enterprises and organizations
Shtyk Yuliia, Skibitska Liana, Nazarenko Oleksandra
Project management of ecosystem services of business structures in the conditions of sustainable development

 

SECTION 3. DEVELOPMENT OF PRODUCTIVE POTENTIAL AND REGIONAL ECONOMY
Bieloborodova Mariia, Donchenko Viktoriia, Volobuieva Diana
Rural green tourism as a direction for territory development: European experience
Zhyrak Lyudmyla, Malovana Oksana
Tourist and hotel-restaurant business of Ivano-Frankivsk region in the conditions of war – today’s reality

 

SECTION 4. DEMOGRAPHY, LABOR ECONOMY, SOCIAL ECONOMY AND POLITICS
Ryabokon Ivan, Kravchuk Oksana, Varis Iryna
Use of reengineering in providing social services

 

SECTION 5. MONEY, FINANCES AND CREDIT
Abubekerova Albina
Problems of managing government debt in the context of economic crisis in Ukraine
Aleskerova Yuliia, Kachur Iryna
Assessment of the financial results of the insurance company
Bohrinovtseva Liudmyla, Verheliuk Yuliia, Kovalenko Yuliia
Government bonds as an investment tool in periods of financial instability
Dmytrenko Dmytro
Features of the diagnostics of the decision-making process in the management of the financial activities of the enterprise
Slatvinska Maryna
Property tax as a source of revenue for local budgets
Fedoryshyna Lidiia
Improvement of financial activities of small enterprises

 

SECTION 6. MATHEMATICAL METHODS, MODELS AND INFORMATION TECHNOLOGIES IN ECONOMY
Gadetska Zoya, Tochalna Anna
Business profile in social networks – an effective tool for business

 

SECTION 7. TOURISM
Huzar Uliana, Tykhonovskyi Maksym
Aspects of the formation of a marketing complex at enterprises in the hospitality sphere in modern conditions
Samoilenko Alla
Implementation trends of the hospitality industry in the Dnipropetrovsk region